Global Social Trading Platform Market Size, Share, and COVID-19 Impact Analysis, By Platform (Desktop and Mobile), End User (Individual Traders and Professional Traders), and Asset Class (Equity, Commodity, Derivatives, Crypto, and Others) and by Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa) Analysis and Forecast 2022-2030

Key Market Insights

The global social trading platform market was valued at USD 3.65 Billion in 2021. The market is projected to grow USD 5.12 Billion by 2030, at a CAGR of 6.9%. Social trading is a unique form of investment that enables users to watch how other users and trading experts act in order to duplicate or mimic their trading strategies. Additionally, it saves money compared to hiring conventional wealth managers but necessitates opening trading account while requiring very little knowledge of financial markets.

COVID-19 ANALYSIS

The easing of lockdown restrictions and increase in employment rates had a favorable impact on the market expansion for social trading platforms. During the digital revolution of financial institutions and banking solutions & services, these platforms were widely used. Market expansion was aided by the rising trend of investing cryptocurrencies. Due to the rising Internet usage globally before the COVID-19 epidemic, social commerce was also in high demand. As a result, before the COVID-19 pandemic, the market for these platforms was growing due to the growing need for the internet.

Increasing Demand of Customized Trading Platforms to Propel Market Growth

Increasing demand of customized trading platform is successfully boosting organizational revenue and improve client satisfaction. For ease of usage, the traders frequently employ a customized trading platform. Customers can also access real-time statistics, individualized reporting systems, and comprehensive and simple-to-read charts through the customized trading platform.

Rising Number of Internet Users Globally Surging Demand of Trading Platforms

The growing number of internet users globally is aiding the market growth of the global social trading platform market. Customers can easily make decisions whether to invest and how much to invest rather than buying funds. The internet has also opened up lot more opportunities in digital space. Social trading is a technique for analyzing financial data that involves studying other traders, contrasting them, and modelling your own strategies after them. As a result, the trading game for beginners gets better while the likelihood of losing money declines.

Increasing Unemployment Rates Hampering the Market Growth

The increasing unemployment rates is likely to hamper the growth of the social trading platform market. According to Pew Research Center, the region's economic downturn led to an increase of more than 14 million unemployed North Americans in 2020.

Segmentation Insight

The global social trading platform market is segmented by Platform (Desktop and Mobile), End User (Individual Traders and Professional Traders), and Asset Class (Equity, Commodity, Derivatives, Crypto, and Others) and Region. Based on the type, the market is categorized into desktop and mobile. Based on end user, the market is categorized into individual traders and professional traders. Based on asset class, the market is categorized into equity, commodity, derivatives, crypto, and others. Based on the region, the market is categorized into North America, Europe, Asia-Pacific, South America, Middle East and Africa.

Regional Insights

The global social trading platform market is categorized into North America, Europe, Asia-Pacific, Latin America, Middle East and Africa. 

North America region is dominating the market share of global social trading platform market owing to the presence of major players and the prominent trading companies that are collaborating to include new projects. The growth of the regional market is also fueled by joint ventures to operate in the market and the inclusion of new services to serve nations.

However, Asia Pacific region is anticipated to grow over the next few years of global social trading platform market owing to growing population and rising digital infrastructure. For instance, the Government of India's Digital India programmes is a flagship initiative aiming at converting India into a digitally enabled society.

List of Key Companies Profiled:

• Zingeroo Inc.
• eToro
• ZuluTrade
• Tornado
• CMC Markets
• MetaQuotes Ltd
• DupliTrade Limited
• PrimeXBT
• B2Broker
• Pepperstone Markets Limited
• Tickmill
• Trinkerr
• FXTM
• nextmarkets AG
• FX Junction
• Octa Markets Incorporated
• Assetgro Fintech Pvt. Ltd (Stockgro)
• NAGA Group AG
• Others

Key Developments:

August 2022- 
• eToro acquired Gatsby providing US users with access to a safe and simple way to trade.
• PrimeXBT launched mobile application for Android and iOS smartphones for the access full suite of PrimeXBT trading tools along with the Covesting leaderboards and portfolio management.

August 2021- Tickmill launched MetaTrader 5 in which traders can trade a variety of CFD asset classes, including Forex, stock indices, metals, bonds, and stocks (coming shortly), more effectively and quickly using a platform accessible on web, desktop, Android, and iOS devices.

Segmentation

By Type

• Desktop
• Mobile

By End User

• Individual Traders
• Professional Traders

By Asset Class

• Equity
• Commodity
• Derivatives
• Crypto
• Others

By Region

• North America- U.S., Mexico, Canada
• Europe- UK, France, Germany, Italy, Spain, Rest of Europe
• Asia-Pacific- China, Japan, India, South Korea, Rest of Asia Pacific
• South America- Brazil, Argentina, Colombia, Rest of South America 
• The Middle East and Africa- GCC, South Africa, Rest of Middle East & Africa