Condom Market By Type (Latex & Non-Latex), Product (Male Condom & Female Condom), and Distribution Channel (Merchandise, Drug & Pharmaceutical Store, and Online Retail Stores, and Others), and Region - Market Perspective, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecast for 2023 - 2032

Market Perspective

The global Condom Market size was worth around USD 9.65 billion in 2022 and is projected to reach a valuation of USD 22.73 billion by 2032 at a CAGR of roughly 8.94% between 2023 and 2032.

The demand for condoms is on the rise globally, due to increased consumer awareness, the availability of various condom types to cater to different needs, and initiatives aimed at curbing the spread of sexually transmitted infections (STIs) and HIV. In line with this, several government agencies around the globe distribute condoms for free to avoid the prevalence of STIs and STDs. For instance, in 2020, the Indian Ministry of Health & Family Welfare distributed over 3.8 billion pieces of condoms for free.

The industry has experienced a significant increase in demand in the first quarter of 2022, with consumers seeking retail options as they spend more time at home. As a result, online distributors have seen an uptick in product demand. As a result, some of the leading sexual wellness retailers and companies with inventory and shipping operations are planning to double their online sales in the coming years.

The introduction of novel condom designs and packaging, increased marketing, and promotional activities have also contributed to the industry's growth. With different types and designs of condoms available on the market, such as flavored condoms and ultra-thin options like LifeStyles and SKYN Condoms, consumers have more choices than ever before.

Key Insights

• Based on type, the latex segment held the largest market share
• Based on product, the male condom segment dominated the market
• Based on distribution channel, the drug stores and pharmacies segment generated the highest revenue
• On the basis of region, Asia Pacific accounted for the largest market share

Increasing Government Campaigns in Different Parts of the World is an opportunity for the Market Growth

Governments around the world are launching various campaigns and in-depth sex education initiatives to raise sex education knowledge among youth and motivate them to use contraceptives to fight STDs and avoid unintended pregnancies. For the purpose of preventing HIV/AIDS, the Ministry of Health and Family Welfare in India purchases condoms that are then given by NACO/SACS to high-risk groups (HRGs) via TI NGOS/ICTC/ART centers.

To avoid unintended pregnancies, the Bihar government began providing condoms to migrant workers in June 2020. In contrast, the National Department of Health (NDOH) in African nations is striving to ensure that male condoms are easily accessible in every community throughout the continent.

Innovative Designs and Flavors Taking the Condom Market by Storm

To entice customers, manufacturers are introducing new and innovative flavors to the market. For instance, Manforce just unveiled their new Adrak (ginger) scented honey product. Similarly, to this, customers want a product that is more pleasant to wear and does not interfere with intercourse. To increase convenience, market participants are concentrating on improving both the design and material quality.

ONE has recently introduced a revolutionary product in its lineup, which goes by the name of "UltraFeel". This new addition to their range is distinguished by its incredibly thin nature and comes equipped with a 2 ml sachet of lubricant to enhance the user's experience. The UltraFeel range also includes products with a range of features, such as glow-in-the-dark patterns and dots, as well as spermicidal lubricated goods that contain coatings designed to prevent the viability of sperm and reduce the likelihood of pregnancy.

Recent Development

September 2021: Durex introduced extra-thin condoms in a variety of flavors for the Indian market with an innovative marketing campaign to build a bigger customer base.

Segmentation Analysis

Based on type, the market is categorized into latex and non-latex. The latex segment is projected to continue dominating the global condom market. Presently, the majority of condom manufacturers in the market use latex because it is more efficient, versatile, and durable. One of the main reasons for the popularity of latex condoms is their ability to provide an effective barrier against sexually transmitted infections (STIs) and unwanted pregnancies. They are easily accessible, affordable, and available in various sizes, textures, and flavors, catering to a wide range of personal preferences.

On the basis of the product, the market is categorized into male condoms & female condoms. The male condom segment dominates the market share. Male condoms have dominated the market as they are more easily accessible, easy to use, and more cost-effective than female condoms. However, the scenario is likely to change in the coming years as manufacturers have started taking initiatives to expand their target audience and product line to tap into a lucrative women's condom product line. For instance, recently, IXu launched its innovative VA female-based product online in Europe with a CE-Mark. It is therefore expected that the feminine market will grow considerably.

By distribution channel, the market is categorized into merchandise, drug & pharmaceutical Store, online retail stores, and others. The drug & pharmaceutical store segment is expected to witness substantial growth during the forecast period due to the availability of reliable brands and their strong presence around the neighboring areas. Apart from this, it has been observed that most customers prefer buying their household necessities in one place, thus, the mass merchandiser market is gaining popularity as a one-stop shopping destination for buying their personal hygiene and safety-related products. In addition, to attract better sales, most of these stores strategically place these products on the shelves with offerings from a large selection of brands.

However, the condom market has started witnessing a little shift in the consumer’s buying pattern as more consumers have become comfortable with e-commerce platforms to buy these items, especially after the COVID-19 pandemic.

Asia Pacific to Continue Dominating Global Condom Market Due to Growing Awareness Among Population

It is projected that the Asia-Pacific region will dominate the global market for condoms in the forthcoming years. This growth can be attributed to the significant rise in population in countries like China and India, which are expected to drive demand for the product. The region has also witnessed a growing awareness of the availability of condoms, and improved education initiatives are likely to further boost adoption rates.

Governments in China and India have implemented various policies to manage their population, which is expected to further increase the demand for condoms. This trend is particularly important as condoms are one of the most effective forms of contraception, making them an essential tool in curbing unwanted pregnancies. As such, there is a growing expectation that demand for condoms will continue to rise in the coming years, bolstered by government and group initiatives to reduce the number of unintended pregnancies.

Europe is the Second Dominated Market Due to the Presence of Key Players

Europe is the second largest region in the global condom market, which is followed by North America (MSM). Germany, France, the United Kingdom, and Italy are the key contributors to the regional market. To stop the spread of HIV, these nations are implementing various programs that encourage product use. For instance, as a part of a campaign to combat the rising prevalence of HIV and AIDS, the French Ministry of Health stated that the cost of condoms prescribed by doctors would be reimbursed.

Europe has over 740 million inhabitants. With such a large population, there is a significant demand for contraception, and condoms are a popular choice. Additionally, there is a high awareness of safe sex practices in Europe, with sex education in schools and public health campaigns promoting the importance of using condoms to prevent sexually transmitted infections and unwanted pregnancies.

Condoms are also widely available throughout Europe, both through pharmacies and retail outlets and public health programs that distribute free condoms. Furthermore, there is cultural acceptance of condom use in many European countries, and the liberal attitudes towards sexuality in some countries also contribute to a greater acceptance of condom use.

Competitive Landscape

• FUJILATEX CO., LTD
• CUPID LIMITED
• Lifestyles
• CHURCH & DWIGHT CO., INC.
• KAREX BERHAD
• VERU INC.
• Okamoto Industries, Inc.
• Reckitt Benckiser Group PLC.
• DUREX INDIA
• ONE CONDOM

The global condom market is segmented as follows:

By Type

• Latex
• Non-Latex

By Product

• Male Condom
• Female Condom

By Distribution Channel

• Merchandise
• Drug & Pharmaceutical Store
• Online Retail Stores
• Others

By Region

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Nordic countries
    • Denmark
    • Finland
    • Iceland
    • Sweden
    • Norway
• Benelux Reunion
  • • Belgium
    • The Netherlands
    • Luxembourg
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • New Zealand
  • Australia
  • South Korea
  • Southeast Asia
    • Indonesia
    • Thailand
    • Malaysia
    • Singapore
    • Rest of Southeast Asia
  • Rest of Asia Pacific
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America