Global Adaptive Learning Market Size, Share, and COVID-19 Impact Analysis, By Component (Solutions and Services), By Deployment Mode (Cloud and On-premise), By Application (Ed-Tech Companies, and Educational institute), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2022-2030

KEY MARKET INSIGHTS

The Global Adaptive Learning Market is projected to grow from USD 3.04 billion in 2021 to USD 9.26 billion by 2030 at a CAGR of 22.77% during the forecast period.

Demand for advanced and creative eLearning software & solutions as well as government initiatives for adaptive learning solutions are significant factors propelling the growth of the adaptive learning market. An adaptive learning tool makes use of cutting-edge technologies such as virtual reality (VR), artificial intelligence (AI), augmented reality (AR), and others, to improve the software's capabilities and make it easier for students to understand, hence sparking their interest in learning. This will contribute to the market's expansion. The Covid-19 pandemic's forced closure of schools and other learning institutions has also helped the industry because it has increased demand for more cutting-edge educational models, particularly adaptive learning solutions. 

COVID-19 ANALYSIS    

Global travel bans, a state of lockdown, and a halt in various companies supply chains have all been caused by COVID-19's effects on numerous industries. Due to the unpredictability of the positioning of technical gadgets, the ICT sector has also been severely impacted by the ongoing exceptional event. Through the provision of remote social-emotional learning solutions and services, technology organizations and companies have stepped forward to assist educators in providing resources for SEL and wellbeing to students, teachers, and families during the pandemic. Students, schools, and Ed-Tech platforms are all losing out on learning as a result of the COVID-19 pandemic, which has forced the closure of many schools. The need for an adaptive learning management system has grown as a result. Additionally, prominent competitors are developing learning software with improved capabilities in response to the increased investments in adaptive learning, which is projected to boost demand for these products.

TREND

Emphasis on E-learning Boost Market Growth

An online education system called adaptive learning uses cutting-edge technology tools to monitor student performance in real-time and then alters teaching strategies based on the information gathered. Based on how students respond to the software's questions, various algorithms in adaptive learning software can be used to analyze each student's unique needs and abilities. A web-based platform is used for adaptive learning. The web-based software platform provides class-related information and directs students' learning. Algorithms are used to analyze student performance, and the results of these analyses are used to guide students' behavior.  Due to important advantages over traditional learning methods, such as personalized learning, student engagement, better learning, and exposure to various educational programs, adaptive learning is increasing popularity and promoting growth in the worldwide adaptive learning market. Students can enjoy educational opportunities through adaptive learning through e-books, audio or video lessons, learning through mobile applications with instructional content, quizzes, assessments, etc.      

DRIVERS

Increasing Uses of Blended Learning Technology Drive Market Growth     

Compared to traditional learning methods, adaptive education is frequently more dynamic and engaging. It uses gaming as a strategy to make learning fun for users. In the traditional classroom, where there is little engagement and creativity involved in day-to-day activities, elementary pupils in particular frequently do not respond well. It has been demonstrated that using goal-oriented computer modules and challenge-based games increases student engagement and enables them to use the same technology they could use outside of school for learning. Teachers have the option to think about utilizing unconventional, alternative teaching techniques in the classroom thanks to adaptive learning.   

RESTRAINT                              

Lack of Adequate Infrastructure Hamper Market Growth 

Lack of infrastructure in the majority of developing nations prevents the development of their educational systems. Space, clean drinking water, connectivity (electricity, road, and internet), and sanitation make up the bare minimum of educational infrastructure. Additionally, they continue to rely on outdated telecom infrastructure, which is unable to provide low latency and high capacity connectivity. Additionally, many nations' budgets for academic courses are constrained. Due to the bad economy, the government does not have the funding to provide new programs for students.   

SEGMENTATION INSIGHT

The Global Adaptive Learning Market is segmented by Component, Deployment Mode, Application, and Region. Based on the Component, the market is categorized into Solutions and Services. Based on Deployment Mode, the market is categorized into Cloud and On-premise. Based on Application, the market is categorized into Ed-Tech Companies, and Educational institutes. Based on the Region, the market is categorized into North America, Europe, Asia-Pacific, Latin America, Middle East and Africa.            

REGIONAL INSIGHTS

The Global Adaptive Learning Market is categorized into North America, Europe, Asia-Pacific, Latin America, Middle East and Africa.                  

The North America region is dominate the market share of the global adaptive learning market due to the emerging technology and the presence of economically and technologically developed nations like the US and Canada are also responsible for this expansion. The highest market share was held by the US, followed by Canada and Mexico.  The majority of social and emotional learning software is used in the United States. Several organizations in the nation worked with schools to offer adaptive learning programs to students during the COVID-19 pandemic.

Europe is the second-largest market for adaptive learning market due to the major company's expansion strategy and the expanding number of businesses. The development of artificial intelligence in K–12 education, the invention of virtual and augmented reality technology, and untapped potential in developing nations, which provide promising growth possibilities, are all factors contributing to market growth. However, the Asia Pacific region is expected to witness the highest CAGR during the forecast period of the adaptive learning market due to the region's adoption of adoptive Learning solutions being fueled by government measures to advance the digital infrastructure. The region also has the highest percentage of students, and as technology advances, there is an increase in demand for distance learning and e-Learning. This forces the industry to adapt to the diverse educational needs of the APAC region's many nations, including Japan, China, and India.

LIST OF KEY COMPANIES PROFILED:

• McGraw Hill.
• Pearson
• Curriculum Associates, LLC.
• John Wiley & Sons, Inc.
• Istation
• Area9 Lyceum
• ACT, Inc
• CogBooksTM
•  VitalSource Technologies LLC
• DREAMBOX LEARNING, INC
• Impelsys Private Limited.

KEY INDUSTRY DEVELOPMENTS:   

· February 2020- A contract was inked by McGraw-Hill and Proctorio, a company that offers a learning integrity platform. For exams on its McGraw-Hill Connect Digital Learning Platform, McGraw-Hill will make use of Proctorio's remote proctoring and browser lockout features. These services will begin in the fall of 2020 and will first be for college courses.

• January 2020- Smart Sparrow, a provider of adaptive learning platforms, was purchased by Pearson. For about $25 million, Pearson purchased Smart Sparrow to improve its position in the market for adaptive learning. Additionally, the expansion of Pearson's Global Learning Program will be accelerated by this acquisition (GLP).

SEGMENTATION

By Component

• Solutions
• Services

By Deployment Mode

• Cloud
• On-premise

By Application

• Ed-Tech Companies
• Educational institute

By Region

• North America- U.S., Mexico, Canada
• Europe- UK, France, Germany, Italy, Spain, Rest of Europe
• Asia-Pacific- China, Japan, India, South Korea, Rest of Asia Pacific
• South America- Brazil, Argentina, Colombia, Rest of South America 
• The Middle East and Africa- GCC, South Africa, Rest of Middle East & Africa