Press Release

The luxury bedding market is projected to grow USD 5.6 Bn in 2030, at a CAGR of 7.6%.

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Luxury Several luxury bedding brands provide the most opulent solutions. The beddings are made of organic flax yarn, organic cotton, flax linen, and other natural fibres, and they are washed using eco-friendly detergents before being transported in plastic-free packaging. Smooth sateen, percale, rich velvet, excellent Italian and Belgian linen, tencel, and flannel are among the soft and high-quality materials used. All of these materials are more breathable and give ultra-soft bedding. Luxury bedding has a high thread count, usually exceeding 300 thread count, and a rich, lustrous weave. This has resulted in a significant increase in the buying of luxury bedding.

Premium bedding items, when combined with their functional benefits, help the sector operate better, showing an increase in demand for home bedding products. Furthermore, the importance of excellent sleep in maintaining a healthy mind and body has raised the need for high-quality bedding. According to the American Sleep Apnea Association, 50 to 70 million Americans have sleep-related problems, and the rate of sleep deprivation has increased in the last 30 years.

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According to a study published in the Journal of Youth and Adolescence in 2020 looked at suburban high school students in Fairfax County, Virginia who had very early school start times and found that each hour of sleep a teenager lost was associated with a 38 percent increase in hopeless feelings and a 42 percent increase in suicidal thoughts. Each hour of sleep deprivation was also linked to a 58 percent rise in attempted suicides.

The comforters segment has dominated the market share in 2020 of global luxury bedding market owing to the increasing demand among millennials as they are well aware of the new designs and printing. The commercial segment has dominated the market share in 2020 of global luxury bedding market owing to the growing real estate as well as increasing demand in different applications. A range of luxury beddings and sheets with a matte texture are used in a huge number of hotels, lodges, and guest houses. The online segment is dominated the market share in 2020 of global luxury bedding market owing to the growing e-commerce sector There are many different types, colors, and designs of luxury bedding products on the market. Discounts supplied by online platforms help to retain customers, which might help the industry flourish.

Europe region is dominating the market share of global luxury bedding market owing to the presence of significant players and novel techniques utilised by them for business expansion are the main factors ascribed to Europe's rise in the luxury bedding market. For example, in 2017, Eden Council purchased a luxury bedding company that supplied bedding materials to high-end hotels around Europe. Duvets, pillows, mattress toppers, and protectors are all available from the brand. Luxury bedding also has strong air permeability and heat conductivity capabilities, making it a breathable fabric that keeps you warm in the winter and cool in the summer.

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DRIVING FACTORS

Increasing Awareness of Health Enhancing Mattresses Among Consumers

Consumers are becoming more aware of the dangers of chemical-based mattresses, demand for eco-friendly mattresses is increasing, resulting in a surge in latex mattress demand. Furthermore, rising consumer awareness of health issues has boosted the demand for luxury bedding. Consumers are willing to pay a premium for things that improve their health. In developing countries, sleep quality is becoming increasingly important, resulting in a rise in the use of high-quality bedding.

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